Advertising and Marketing
This course provides you with career-oriented experience which explores the contemporary aspects of modern advertising, marketing communications and public relations. It builds a foundation through theoretical, and practical knowledge of creative advertisement development, brand management, public relations, media management, and international marketing.
*The full course has been developed and delivered by Itahari International College and has been evaluated and deemed by London Metropolitan university to be of an equivalent standard and quality to that of its own provision, and therefore suitable to lead to one of its own awards.
Modules & Contents
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Managing Accounting Fundamentals
Module Code: AC4053NT
Credits: 15
Type: Core
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Data Analysis for Business Decision Making
Module Code: MN4083NT
Credits: 15
Type: Core
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Principles of Marketing
Module Code: MC4061NT
Credits: 15
Type: Core
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People Management and organisations
Module Code: MN4079NT
Credits: 15
Type: Core
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Introduction to HRM in Contemporary Organisations
Module Code: HR4056NT
Credits: 15
Type: Core
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Financial Accounting
Module Code: AC4052NT
Credits: 15
Type: Core
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Understanding the Business and Economic Environment
Module Code: FE4055NT
Credits: 15
Type: Core
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Learning Through Organisations
Module Code: MN4084NT
Credits: 15
Type: Core
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Leadership in Practice
Module Code: MN5067NT
Credits: 30
Type: Core
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Project Management
Module Code: MN5055NT
Credits: 15
Type: Core
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Sustainability, Business and Responsibility
Module Code: LT5078NT
Credits: 15
Type: Core
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Marketing communications
Module Code: MC5080NT
Credits: 15
Type: Core
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Principles of Finance
Module Code: AC5063NT
Credits: 15
Type: Core
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Organization Design and Management
Module Code: HR5063NT
Credits: 15
Type: Core
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Operations & Supply Chain Management
Module Code: MN5075NT
Credits: 15
Type: Core
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Company and Business Law
Module Code: BL5055NT
Credits: 15
Type: Core
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International Marketing and Sales in the Digital Era
Module Code: MN6090NT
Credits: 15
Type: Core
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Dissertation
Module Code: MN6P07NT
Credits: 30
Type: Core
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Advertisements Theory Process and Practice
Module Code: MC6015NT
Credits: 30
Type: Core
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Brand Management
Module Code: MC6091NT
Credits: 15
Type: Core
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Creative Advertising and Copywriting
Module Code: MC6100NT
Credits: 15
Type: Core
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Managing Consumer PR and Media Relations
Module Code: MC6102NT
Credits: 15
Type: Core
Entry Requirements
Academic Level
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NEB +2 overall aggregate of 2.2 CGPA (55%) or above, grade 12 English score of 60 or minimum of grade C+ and SEE Mathematics score of 50 or minimum of grade C+.
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For A-Level minimum of 3 ‘A’ Level passes with minimum of grade D or General Paper or English (A or AS) with minimum of grade E.
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For CBSE / ICSE / any Indian Board an aggregate score of 65% or above & grade 10 Mathematics grade of 60 or above.
Applicants not meeting the aforementioned criteria for English or Math can demonstrate their English or Math proficiency with the following internationally recognised English or Math Tests.
For Level 4 or Year 1 BIT / BBA
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Pass in General Paper or English Language or IELTS 6.0 with a minimum of 5.5 in each sub-element or PTE 57.
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Pass in English or Math Test approved by London Metropolitan University.
Career Opportunities
Marketing &
Communication Executives- Brand Executives
- Public Affairs
Consultant & Executives
- Marketing Planning
Consultant
- Client
Relationship Executives & Manager
- Advertising
Concept Development Consultant
- Copywriter
- Marketing Analyst
- Research Analyst
- Marketing &
Promotions Manager
- Entrepreneurships
Routes
